Ultra partnered with environmental organizations to relaunch their ‘Mission: Home’ sustainability program ahead of the festival this year.
The calls for festivals to increase their sustainability was at an all-time high prior to the onset of the pandemic and many, like Ultra Music Festival, responded with their plans for the future. In 2019, Ultra announced the Mission: Home sustainability program that looked to shift their internal operations, vendors, crew, employees, and attendees toward more environmentally friendly actions. Now, with the upcoming edition of the festival on the horizon on March 25-27, they’ve relaunched the program to further that mission.
Ultra’s Mission: Home kicked off this past weekend with a shoreline cleanup at Bayfront Park dubbed “Clean The Beat.” Organizations such as Bye Bye Plastic, Sendit4theSea, Volunteer Cleanup, Debris Free Oceans, Clean Miami Beach, and Clean This Beach Up all participated to sift through the sand and collect over 1,000 pounds of trash. Those who joined in on the beach cleanup were treated to free merch and performances from DJs as well.
That’s just the start for Mission: Home this year as Ultra looks to protect Biscayne Bay. Initiatives including Leave No Trace will be pushed at the festival, along with bans on styrofoam and single-use plastics and an assessment of their energy usage to offset their carbon footprint via Climate Futures.
Litter from the festival will be protected from entering Biscayne Bay by protection screens on storm drains close by with the help of SOP Technologies, while others like ZAP Concepts will help them test run power efficiency. Further aspects of Mission: Home include the ability for attendees to utilize Climate Future’s 1PLANET app to learn how they can calculate their own carbon footprint and offset it with support for domestic forestry projects.
Learn more about Ultra’s Mission: Home by heading to their website and let us know how you plan to reduce your impact on the environment in the comments.